- Market opportunities
- Foreign expansion
- Product portfolio
- Sales strategy, support for dealers
- Strategic marketing support
Support for creating company strategy
Market opportunities
Where can my company grow? How can the company be developed further? What are the new technological trends and what might they mean for customers? Are we moving in the right direction?
Foreign expansion
Which markets are most appropriate for my products right now? What method of market entry is most effective for me (direct sales, via partners, acquisitions)? What is the competition on the given market? What kind of experience do the customers there have with suppliers? How can I quickly achieve customer awareness?
Product portfolio
Which products and services should my firm offer actively? Which have the greatest sales potential? How do I develop and innovate products? What technologies should I invest in?
Sales support
Sales strategy, support for dealers
How do I reach the decision-maker and conduct discussion on a peer level? What arguments should I use? How can I create effective presentations for management to get its members to pay attention?
Strategic marketing support
How can I improve IT marketing? Where do traditional marketing procedures work, and where do they not? What should strategic marketing achieve? Where can I generate the best leads? How do I stand out from the competition?